THE DESIGN SYSTEM

The design system was established to seamlessly amplify important communication points throughout our episodes. A key element in our system was to ensure each astrological sign could have its own distinct characteristics, using color stories as well as texture and motion application to establish this unique attributes.

 
 
Image of all the Title graphics

THE CONCEPT

With the goal of establishing an inclusive and meaningful content pathway for Nike, we were inspired to create unique and eye catching visual scapes that are designed to leave an impression. Our guidance is thoughtfully put together informed by an astrological expert to ensure our recommendations always feel authentic. Each astrological world has its own unique stamp to transport our audience to our ethereal worlds that are built to inspire and empower our audience to thrive and move consciously.